PRIVACY AND COOKIES POLICY

Effective Date of this Privacy Notice: May 25, 2018.

At BEFARA Directo, S.L (hereinafter "BEFARA"), we aim to protect and respect your privacy, for which we adopt the security measures established by legal standards. Below, we explain how and why we collect your data. The information you provide us is confidential, and will only be disclosed in the cases outlined below and when a public or judicial administration requests it from us, or when necessary in other cases legally contemplated.

When you create a user account, purchase any of our products or services, or complete any form, you are directly providing us with information such as your identity, your address, or a means of payment. Likewise, when you visit our website, use our social media accounts, open your email, view our ads published on our digital media or on third-party platforms from your computer, tablet, phone, or any other device, you are automatically providing us with information about your browsing habits and the devices and software you use.

WHO IS RESPONSIBLE FOR THE PROCESSING OF YOUR DATA?

Corporate name: BEFARA Directo, S.L (hereinafter, "BEFARA")

VAT number: B65147969

Postal address: C.Comerç, 2-22 / Naves 7-8 / 08980 Sant Feliu de Llobregat (BARCELONA)

Registration details: Registered in the Barcelona Mercantile Registry, in volume 30332, book/page/duplicate 172840, sheet 0011, general section, 1st registration.

Telephone: +34 93 4809645

You can contact our privacy officer, whom you can address if you have any questions about how we handle information, by sending an email to general@befara.com.

The policy established on this page applies to user data collected by BEFARA through digital media such as online forms, emails, SMS, websites, blogs, and microsites owned by BEFARA, social media accounts where BEFARA is present, or display of ads (hereinafter, digital media).

For the purposes of this privacy policy, users, in general, are individuals who: provide us with information by completing any available forms, creating an account with BEFARA, requesting a service, purchasing a product, or participating in the promotions we develop, or who use the aforementioned digital media without having registered through the established forms.

WHAT DO WE USE YOUR INFORMATION FOR?

Depending on the products, services, or features you wish to use, we may need you to provide us with certain types of data, which are generally:

• Identifying information: name, surname, contact information, and country from which you are interacting.
• Economic/transactional information: Card or bank details required for order management, returns, etc. Likewise, for sending invoices and refunds, we will need the DNI or the CIF of the company.
• Connection data: to facilitate navigation through our website and our media to offer you the version that best suits the device you are using.
• Browsing history on our website: to offer you products or services that best suit your needs and preferences.

At BEFARA, we process your personal data for the following purposes:

• Manage your registration as a user of our platform: If you register as a user on our platform, we need your data to identify you as a user and manage the orders you place, give you access to the different features we offer (discounts, promotions, etc.), as well as to address any questions or complaints you may have about the services we provide through the means at your disposal.
• Improve the services we offer and security: Another use we make of the information is to achieve the maintenance, improvement, and effectiveness of our services and digital media, which allows us to develop new features, protect the security of your data and our digital media, detect and prevent fraud against you and BEFARA. If we detect that an operation may be fraudulent, it may result in the transaction being blocked.
• Attend to requests and inquiries made through our Customer Service: In this case, only the strictly necessary personal data will be used to manage and resolve your requests (name, surname, email or contact phone number).
• Marketing and Advertising Actions:
  • If you register for our newsletter, we will send you information about promotions, discounts, and products that may be of interest to you based on your purchase history at BEFARA. With your prior consent, we may also share photos and images that you have decided to make public about our products on our channels and social media. o Carrying out promotional actions: contests, promotion of products that you have shown interest in and have saved in your favorites or cart. When it comes to specific contests, detailed information on the legal basis will be provided. Likewise, this preference data allows us to compile statistical data and analysis in order to offer personalized or non-personalized offers to our customers.
  • Compliance with legal obligations and other requirements: processing your data to comply with our established legal obligations (tax regulations, data protection, etc.), as well as to comply with the requirements requested from public authorities.

WHAT IS THE LEGAL BASIS FOR PROCESSING INFORMATION?

At BEFARA, we process information according to the following legal reasons:

For the fulfillment of a contract and/or commercial relationship. To offer you the services you request, to correctly manage the requests you make through our website, blogs, email, or social media accounts where we are present, and to contact you for these purposes.

For compliance with various legal obligations (for example, as established by Law 37/1992 on Value Added Tax). Based on legitimate interest, for example, for security reasons, fraud prevention, to improve our services and products through market research, or to manage requests, inquiries, or potential claims that may arise. With your consent, for example, for the sending of personalized offers from BEFARA.

FOR HOW LONG DO WE STORE YOUR PERSONAL INFORMATION?

We only store your personal information to the extent that we need it to use it for the purpose for which it was collected, and according to the legal basis for processing it in accordance with applicable law. We will keep your personal information as long as there is a contractual and/or commercial relationship or as long as you do not exercise your right to deletion, cancellation, and/or limitation of the processing of your data. In these cases, we will keep the information properly blocked, without giving it any use, as long as it may be necessary for the exercise or defense of claims or may derive any type of judicial, legal or contractual liability from its processing, which must be addressed and for which its recovery is necessary.

In cases where data is obtained automatically through cookies, please note that some may be active for years. However, you can limit their use over time by deleting them from browsers or devices using the links mentioned in the section on your rights.

WHO CAN WE SHARE YOUR PERSONAL INFORMATION WITH?

 If you have given us your consent, the information you provide us will be shared with those entities that support us in the services we offer you:

COMMERCIAL MANAGEMENT:

• Logistics and transportation providers: we currently work with the following transportation companies: SEUR, DPD,  TRANSNATUR, EKOL, DACHSER, UPS, FRANCE EXPRESS, and SCHENKER. You can consult the information regarding the processing of information on their respective websites.

TECHNOLOGY PROVIDERS:

• For the management and dissemination of our catalog, we work with BEEZ UP: In this case, two types of information are collected.
• Non-personal statistical information such as the source from which the user comes from and location.
•  Data from MARKET Places (Amazon, Carrefour, Rue du Commerce, Cdiscount, etc.) that includes the name and amount of the order placed by the user on these platforms.

MARKETING AND ADVERTISING PROVIDERS and COMMERCIAL MANAGERS.

• Comparators with logo integrated on the BEFARA homepage (Shopmania, Idealo, Livingo, Catalógate, Lions Home). Every time you visit our website, some data will be automatically transferred to their server, temporarily recorded for 7 days. The information stored until its automatic deletion will be: IP address of the terminal, date and time of the visit to the page, name and URL of the file in question, website from where the visit is made, browser used, and, if applicable, the operating system of your computer as well as the name of your Access provider.
• The temporary storage of the IP address by the system in the log files is necessary to be able to display the contents of the website as well as to ensure its full functionality. Additionally, this data also serves to optimize the website and ensure the security of computer systems. In no case will personal data be recorded. The legal basis for the processing of this data is Article 6, section 1, letter f) of the GDPR.

These third parties only have access to the personal information they need to carry out these services. They are required to maintain the confidentiality of your personal information and cannot use it in any other way than the one we have requested from them.

WHAT ARE YOUR RIGHTS REGARDING THE INFORMATION WE PROCESS?

Our commitment is to respect the confidentiality of the personal data you provide us and to guarantee the exercise of your rights. You can exercise them free of charge by writing an email to general@befara.com or by postal mail to C/.COMERÇ, 2 -22, Nave 7-8, 08980 Sant Feliu de Llobregat, Barcelona, Spain indicating the reason for your request and the right you wish to exercise. Likewise, if deemed necessary, BEFARA may request a copy of an identification document.

You have the following rights regarding your data:

• Request access to the data we have about you. You can also access this information if you are a registered user on our platform in the personal data section.
• Right to rectify and modify data when it is incorrect or inaccurate and request its deletion when it is no longer necessary for the purposes for which it was collected. For reasons related to your particular situation, you have the right to object to our processing of your data and, if applicable, to revoke the consent you have given us for such processing.
• Deletion of data: to the extent that it is no longer necessary for the purposes for which we need to process it.
• In certain circumstances, you have the right to request that we limit the processing of your data, in which case we will only retain it for the exercise and defense of claims, for what you give us your consent or for the fulfillment of legal obligations.
• Right to data portability.
• Right to lodge a complaint with the Spanish Data Protection Agency, as informed through their website.

The exercise and scope of your rights are regulated by applicable regulations

DATA SOURCE

• Data provided directly by you: In these cases, you have directly provided us with the information through online registration, telephone or forms that appear on our media (such as your name, last name, email address, postal address, phone number or credit card).
• Data provided by third parties: If you provide us with data from third parties, for example, when your shipment is a gift and goes to another recipient and another address, you guarantee that you have informed them about the purposes and the way we need to process their data.
• Data collected automatically: We collect this data through browsing cookies, your use of our website or social media or advertising channels, such as likes on our Facebook, Twitter, etc. profiles. This information refers to context and browsing habits, search queries or ad views. Likewise, the data from your public profile of your social media accounts when you create your BEFARA account, the comments you make on social media about BEFARA, the time or the content of it.

WHERE DO WE STORE YOUR DATA AND WHO HAS ACCESS TO THE INFORMATION?

We protect the information we collect by establishing the technical and administrative security measures established in the legal regulations after having carried out the corresponding risk analysis, so that the information is protected against unauthorized access, unavailability, disclosure or use.

Only our employees, who are aware of the uses for which they can use it and its limitations, competent public and judicial authorities when required by them and as required by applicable law, and other service providers to provide you with the services you have requested, such as transport companies to deliver the order, the company that owns the database management or email sending management tool, can access your personal information.

CHANGES TO THE PRIVACY AND COOKIES POLICY

We use cookies and similar devices to facilitate your navigation on our platform, know how you interact with us, and in certain cases, show you suggestions about compatible items based on your browsing habits. For more information, you can check our Cookies policy by following this link: https://www.befara.co.uk/content/17-Cookie-Policy

BEFARA may unilaterally update the information established on this page after the date of entry into force of this notice indicated at the beginning of the page. Updates are due to technological or regulatory changes, or the offering of new services that affect the privacy and cookies policy, which will be duly communicated to you